Xbox and 7-Eleven Turn Forza Horizon 6's Nangan Region Into a Konbini Car Meet

Xbox's Global Brand Partnerships team and 7-Eleven, Inc. have turned a corner of Forza Horizon 6's Japanese map into a working convenience store. The tie-in landed on October 8 as part of the game's Horizon Meets series update, and it runs well past the usual one-week promotional window, pairing new in-game content with a real-world merchandise drop and an in-store offer across the United States and Canada.

A Konbini Opens in Nangan

The centerpiece is a full-size 7-Eleven storefront built into the Nangan region, near the existing Nangan Day Trip route, with Mount Fuji visible in the background. Xbox and Playground Games describe the location as a limited-time Evolving World Car Meet, meaning it will eventually rotate out of the map the way past collaboration hubs have. While it's active, players can park up, take photos and use the storefront as a social gathering point the way they would any other Horizon Meet.

The same convenience-store assets also ship as a standalone Konbini Prop Pack, giving players the store itself, a vending machine, branded tents, flags and signage, and storage racks to drop into their own Estates, Garages and EventLab-built tracks. That makes the collaboration more than a one-off landmark; anyone building custom circuits or photo spots in EventLab now has a ready-made slice of Japanese street-corner car culture to work with.

Uniforms, a Sandwich and a Rare Supra

Three pieces of unlockable content tie directly to the promotion. A Clerk Uniform, modeled on the look of Japanese 7-Eleven staff, can be worn as avatar clothing once a player photographs the new Car Meet during the Festival Playlist's first week. An Egg Salad Sandwich Collectible asks players to smash twenty of the item through the autumn season for Festival Playlist points and a Forza LINK reward. And a Toyota Supra GR finished in a 7-Eleven livery is available to drive through October 27 for players who complete the real-world promotion described below.

Two new badges round out the content: one simply for playing during the Horizon Meets Festival Playlist, and a second, "Please Visit Again!", for parking at the Konbini Car Meet in a 2000 Honda Prelude Type SH. None of this content is paywalled behind the update's separate Car Pass, which instead covers unrelated vehicles arriving on a weekly schedule.

A Real Toyota, a Free Slurpee

The collaboration's most unusual piece runs in actual 7-Eleven stores rather than the game. Through October 27, shoppers in the United States and Canada who buy an Xbox Gift Card using a 7Rewards account at a participating location get the in-game Toyota Supra GR livery sent to that account, along with a free Slurpee. A companion merchandise line, built around the game's Toyota lineup, went on sale the same day through 7-Eleven's branded online storefront, covering hoodies, T-shirts, hats and accessories.

Part of a Bigger Series Update

The 7-Eleven content ships inside Horizon Meets, the sixth series update for Forza Horizon 6, which also adds roughly 200 new Horizon Play levels, a fresh batch of Spec Racing cars, an Edamame Circuit layout and the usual run of handling and audio fixes. Three new-to-Horizon cars, led by a 2025 BMW M4 CS, headline the Festival Playlist rewards, while a separate, paid Car Pass continues adding one car a week through the end of October.

It's also the latest example of Xbox leaning on real-world brand crossovers to keep Forza Horizon 6's live calendar feeling eventful between major content drops, following similar licensed tie-ins earlier in the game's run. Unlike some of those, the 7-Eleven partnership reaches outside the game entirely, with Xbox and 7-Eleven both treating it as a joint retail campaign rather than a cosmetic pack alone.

What Comes Next

Playground Games has already outlined the next series update, themed around City Life, which is set to add two permanent Tokyo race routes, additional Festival Playlist cars and another EventLab prop pack. Full patch notes for Horizon Meets, including every fix and engine swap added alongside the 7-Eleven content, are available through Forza's support site. Players who want the current promotion should note the October 27 cutoff for both the in-game livery and the branded merchandise line.